We are all connected.
In ways you probably never imagined.
We are all connected.
In ways you probably never imagined.
Social media is here to stay.
Social media has redefined our lives. It has changed how we consume information, shop, seek entertainment and communicate with family and friends. The impact of social media in the college search and application process is undeniable and inevitable. More and more colleges are looking at your social media. How do we prepare for this? How do we make sure that your "application before the application" is ready for the colleges to see? We start by understanding the fundamentals of social media. We build, use, and leverage social media as a tool. It all starts with teaching our students the skills they need and the awareness to properly navigate the changing world of social media.
“Don’t do anything stupid.”
Avoidance is not a strategy.
Eventually, our students need to learn how to drive their social media.
Avoidance is not a strategy.
Eventually, our students need to learn how to drive their social media.
Are we doing enough to teach our students about social media?
Alan Katzman, CEO of Social Assurity, raised this question a few years ago and has conducted intensive research. His findings? Colleges are looking and we need a strategy that integrates social media education and planning with the college admissions process. We discovered Alan and the work he was doing in 2015 and shortly after we joined forces with Social Assurity. We have taken what he has learned to build an even stronger planning platform that is more relevant for the digital age.
We simply cannot tell our students to run and hide from social media. Social media is a growing and increasingly relevant component of our lives. We need to embrace social media while still avoiding the common pitfalls that can potentially derail your college plan, and ultimately, your career.
Teach. Train. Consult.
Social Assurity has developed a comprehensive collection of courseware. These courses cover the full range of social media training from the basics of account creation all the way to the advanced implementation and interaction with colleges and future employers. This courseware is engaging, relevant and work at every student's individual pace. Starting in 2016, our clients get full access to the courseware catalog included with their service. Alternatively, you can view and take these courses individually as needed or we can give you access to our entire catalog. Just let us know what you want to see.
We can do this together. Let us show you.
We start with one student at a time.
We can do this together. Let us show you.
We start with one student at a time.
We have a responsibility to prepare our students for college and beyond.
So many professionals in education do not have a complete grasp of social media and its growing relevance in higher education and career search. Which social media networks should a student manage? How many networks should a student subscribe to? Which social media outlets do the colleges sort through? There are currently more questions than there are answers that educational professionals are able to provide.
Guidance counselors, admissions counselors and other college planning professionals: we are here to help. We can arrange an introduction to Social Assurity and the crucial social media training that they provide. We can also offer public speaking engagements at your high school, where we can completely transform the working knowledge of social media among students, faculty and parents. We also provide training and seminars to guidance teams and school administration. Please reach out to us if you would like to learn more.
Over 75% of colleges monitor social media as part of their admissions/merit aid decisions.
Does your institution monitor social media at any stage of the admissions decision process?
At what stage, or stages, of the admissions decision process do you monitor social media?
AACRAO July 2017